by Tracey Chandler, Contributing Blogger
A really good blog for Argentine film reviews and information about Argentine film stars and their activities in the world of cinema is “¿Qué vemos hoy? El blog del cine argentino.”
Tag Archives: web video
San Telmo Productions Wraps Filming Spanish Learning Videos for Joint Venture between K12 INC and Middlebury
Filming in Hotel Bauen Language Learning Videos for K12 Inc and Middlebury College
It’s not everyday that we at San Telmo Productions are part of a new global enterprise, but the New York Times recently reported on a new online language program that we filmed videos for in March in Buenos Aires. Middlebury College, a small Vermont college known for its rigorous foreign-language programs, is forming a venture with a commercial entity to develop online language programs for pre-college students. The college plans to invest $4 million for a 40 percent stake in what will become Middlebury Interactive Languages in partnership with K12 Inc.
Another Happy Client: Author of “The New Global Student” Maya Frost
We received this kind note from Maya Frost after filming a 20 minute video for her:
¨San Telmo Productions could not have been a better choice for our
first experience making a 20 minute keynote address that was filmed in
Buenos Aires. They were quick to respond to each of our pre-production
requests and set up the shoot almost at a moment’s notice.
¨Once at the shoot, Ginger Gentile was patient and methodical and lead me
step by step through the process. Ginger had done her homework and
appeared to know the entire script by heart. Even more importantly,
Ginger knew what points the script was weak and had us shoot extra
takes with different language and different angles to make sure the
final version was not missing any key elements.
¨The final product was provided quickly and the few edits we asked for
were done within hours of our request.
¨The end result were five hundred satisfied Rotary International
conference attendees who viewed the keynote address in Chicago,
Illinois and provided very positive feedback.
¨All in all, an extremely positive experience and we certainly can
recommend San Telmo Productions very highly.¨
Sincerely,
Maya Frost
Author
The New Global Student:
Skip the SAT, Save Thousands on Tuition, and Get a Truly International Education
Crown/Three Rivers Press/Random House
http://www.NewGlobalStudent.com
Video as Fundrasing Tool for NGO (Charities)
As charities and NGOS (non-governmental organizations, aka non-profits) have to kick up their fundraising efforts, many more or turning to video to create an emotional connection between potential donors and the people their donation will help. We have been filming “Slum Girl Soccer” (aka “Goals for Girls”) which follows the struggles of teenage girls to play a sport that is off-limits to them in Argentina: soccer. We have received a grant from the INCAA (Arg. film board) to make a feature film, but in the meantime have been supporting the NGO Soccer Without Borders by making a short video fundraising appeal. Check it out!
And here is the feedback we got from Soccer Without Borders:
“Everyone loved the video tonight. We were able to show it to a great group of supporters and it got everyone fired up for our fundraising run early next year.
Thanks again for everything that went into making it happen.”–Lisa Milton
San Telmo Productions Website: Cool New Feature
Due to popular demand, we have now added unique URLs (that´s web address, for all you non-techies) to our videos in our portfolio section of our website. No more scrolling to find what you want, and you can send your favorite videos to friends and contacts.
For example:
http://www.santelmoproductions.com/en/#/portfolio/goals_for_girls
sends you directly to our short documentary about girls who play soccer (football) in the Villa 31 slum in Buenos Aires.
http://www.santelmoproductions.com/en/#/portfolio/malaleche
Sends you to a short film about a woman seeking a really gross revenge on her boyfriend.
So pass it along!
“Amanda O” takes soap opera world/online community by storm
So what “telenovela” (soap opera) is all of Argentina talking about? Hint, it´s not on TV. It´s “Amanda O” staring beautiful actress/businesswoman Natalia Oreiro and “galan” (hunk) Luciano Castro. And it is one of the first shows in Argentina to not only be released over the internet and mobile devices, but also work its way into the popular consciousness. No doubt due to its beautiful and talented star, Natalia–she´s one of the few good looking women on TV that you don´t want to hit for being an idiot! And the production values are top rate–beautifully lit, attention to detail.
You can see the complete series at www.novebox.com
The launch is the responsibility of the producer Dori Media Group and will have new elements such as interaction with the viewer. In addition, the series will be available for download on mobile devices. It is now on its second season. Continue reading
Want Web Video? Professional Quality is the New Trend Online
(from emarkerer daily) After watching millions of short user-generated video clips on YouTube, are online viewers looking for something, well…better? According to the report “Pro Online Video Views 1998–2012” from AccuStream iMedia Research, they might be. The firm found that professionally produced online video grew nearly 25% last year, accounting for 41.6 billion views. 
Ginger Gentile nominated for “Trippy” award for video on tripfilms.com
Ginger Gentile, co-founder of San Telmo Productions, has been nominated for a “Trippy” award at www.tripfilms.com
so go vote:
http://www.tripfilms.com/polls.sdo?pollID=1
in the category:
JOT THIS DOWN AWARD: Best Travel Planning Video
“Tips and Tricks: Buenos Aires” by Ginger
Ginger Gentile has made 7 travel videos for tripfilms.com as well as over 60 travel videos with production partner Gabriel Balanovsky about Buenos Aires, Patagonia, Mendoza (wine country) and Chile for www.geobeats.com
Filming a travel video in a cafe in Recoleta
New Year´s Wishes. . . ¡Felices Fiestas!
San Telmo Productions
The New Year is fast upon us and San Telmo Productions is ready to pop the champagne bottles with you to celebrate a successful 2008. This year, we have created over 20 web videos as well as documentary shorts for Independent Film Channel and Current TV. We have also finished principal photography for two documentaries, one about a shantytown girl’s soccer team in Villa 31 and another about gaucho culture and crafts. Currently, we have three feature films (two fiction and one documentary) in development. We would like to take time to thank all of our clients and fans for helping us to create great videos for the web, TV, and beyond!
We expect 2009 to be a busy year for us, in part because more companies are turning to web video and web commercials to differentiate themselves in a competitive economy. Also, Argentina is continuing to grow as the chosen location for foreign production crews—you would be surprised how many US TV shows, with English speaking casts, are being filmed here. San Telmo Productions is currently positioning its self to become a leader in producing content for the local and foreign markets. We are expanding our staff and completely redesigning our web site, as well as developing competitive production packages for web and TV commercial shoots.
This is an exciting time for new media: studies are showing that US citizens are watching more and more video on the Internet, and that this is slowly replacing TV watching. More and more businesses in Argentina are realizing that a professionally made video is not just a nice extra to have on their web site—it is a vital part of their marketing campaign. Internet surfers no longer “read” web sites, like newspapers, they now expect to search for, watch and interact with web sites.
To meet this growing need, we are launching new products in 2009:
–2.0 WEB COMMERCIALS—just like a TV commercial, but budgeted and filmed with the web in mind. Many different commercials for one company can be filmed the same day, saving costs.
–VERICAST VIRAL VIDEOS—short videos that impart useful information (such as how to do something) while also encouraging potential clients to use a particular business. These can be filmed on location or in our studio at affordable prices.
These are in addition to our core products, BUSINESS TOUR WEB VIDEO and TV COMMERCIALS.
To help us grow, Davin Rockstad (an Alaskan born expatriate currently pursuing a masters at the prestigious San Andres University in Buenos Aires ) has joined our staff as marketing and sales director. After assisting many film shoots with us, Zulma Berardino is joining us as office manager.
While we know that things slow down for many clients during the summer, San Telmo Productions will be open for business during January and February. So whether you’re ready to go right into production, or just curious how video might work for you, give us a call at 4307 7694 or email us at info@santelmoproductions.com. We love talking about video!
Web Commercials, Viral Videos & Branded Docs in Argentina
In these tough economic times, many businesses cut back on advertising. However, with consumers looking for greater bargains and doing more comparison shopping, this money saving strategy can end up costing a business in the long term. A solution is to get more bang for your advertising buck, and a great formula is
production in Argentina (Web Commercials, Viral Videos or Branded Docs) + web platform = more viewers at a lower cost
Using English or Spanish speaking actors, a high quality web commercial made in Argentina can look like it was filmed in any part of the world, and the costs associated with web distribution are MUCH lower than buying TV air time.
Below I posted some stats about where to post the ads when finished and how businesses cannot afford to NOT have a web presence:
Google, including YouTube, has a 55.4% share of video viewing visits to on line video site properties among US Internet users. ( Compete , September 2008)
and check out this great article from Slate that talks about how instead of repeating ads, web ads can use the medium to tell stories and draw in viewers, leaving the “hit them over the head with repetition” style of TV commercials in the past.
